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Search engine optimization, also
known as "SEO", is the management of a website to achieve better quality
traffic and improved overall rankings in the natural organic non-paid
portion of the search engines.
Is SEO a Secret?
Search engines would like nothing
more than to keep as much of what they do as possible a
secret. It is our job as SEO Specialists to uncover that
secret and figure out why certain sites rank higher than others.
Search Engine Patents
One of the many methods we use to
better understand search engines is by taking an in-depth look at
various search engine patents. Over the years, the search engines
have filed patents which give SEO's a hint as to what the search engines
might look for. If not today, at some point in the future.
Such as:
Technical Papers
Another method of education, is by
taking a look at various technical papers and ideas students and others
have come up with to make search engines better, such as:
Beta Test
We have also been known to use test
sites to help decipher the best use of Title Tags, Description Tags,
Meta Tags, etc.
Conclusion
What is SEO? As you can see,
there is a lot more to SEO than meets the eye. In almost every
industry there are potentially hundreds and sometimes thousands of
website owners striving to be ranked in the top ten of the search
results.
Substantially increase your odds, and
get there much faster and much higher than you could on your own by
signing up with our SEO Services.
Our client Puget Custom Computers,
has also written a good summary (and testimonial) of what SEO means to
him and his business,
read more.
Contact Us to get started TODAY!
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